# Humbleteam vs widelab

> Humbleteam and widelab compared on speed to a tested prototype, fintech and sport depth, awards, and team. Our ING Amsterdam team had a B2B banking MVP tested with users 5 days after starting from zero.

- Canonical page: https://humbleteam.com/versus/widelab
- widelab's own site: https://www.widelab.co/
- Last updated: 2026-10-13
- Sources checked: October 7, 2026

## How each company describes itself

### widelab

widelab’s home page calls it “The product design studio for teams who have outgrown good enough,” and adds that it is AI-native and senior-led. Services cover product discovery, product design, web design and development, software development, and brand and marketing through a sister brand, Widehue.

The site says it has designed over 300 products, brands, and websites, and that 80% of clients stay for years. Clients shown include Circle K, Fitch Ratings, CloudKitchens, and Hopin. The office is in Gdansk, and LinkedIn lists 51–200 employees.

### Humbleteam

We put an exact number on speed. Our ING Amsterdam team took a B2B banking MVP from zero to a tested product in 5 days, and a small-business banking prototype for ING was designed and user-tested in 23 days.

Humbleteam is 49 people, with offices in Prague and Dubai that cover European and Gulf hours. Our depth sits in fintech, with 56 fintechs and 30+ major banks, and in sport, where we rerun a benchmark of 27 sports apps every four weeks. Since 2017 we have won 80+ design awards.

## Three reasons teams pick us over widelab

Each one comes with a number on our side of the table.

### Zero to tested product: 5 days

On day 5 of the ING Amsterdam project, users were testing our B2B banking MVP. Logitech’s desk-booking app, website, and design system were all in production by week 4. On an average project a signed brief reaches a first clickable prototype in 2 weeks, and we reply to every new enquiry within 24 hours.

### Fintech and sport, counted

Our fintech work spans 56 fintechs and 30+ major banks, and 5 YC-backed fintechs keep our designers inside their in-house team. In sport we benchmark 27 sports apps and rerun it every four weeks, and we set the sportsbook UI direction for FanDuel. Our Dubai office puts the team on Gulf hours too.

### 80+ awards, senior on every call

We have won 80+ design awards since 2017, from Red Dot and Webby to Behance and 14 Awwwards wins, across 200+ projects. The senior designers on a Humbleteam project average 9 years of experience. They are the people on your first call, and they stay on the work through handoff.

## Humbleteam vs widelab, side by side

Every widelab fact here is from their own site or LinkedIn page. Where they publish nothing, the row says so.

| Compared on | Humbleteam | widelab |
| --- | --- | --- |
| Time to a tested prototype | 5 days for a B2B banking MVP with ING Amsterdam | A coded, testable prototype in weeks, per their product design page; no exact figure |
| Brief to first clickable prototype | 2 weeks on average | Not published as a number on their site |
| How fast you can start | A reply within 24 hours; a project can start next week | Not published on their site |
| Fintech and regulated depth | 56 fintechs and 30+ major banks | Fitch Ratings, Trolley, and ABA Bank shown; no fintech count published |
| Healthtech or sport depth | A benchmark of 27 sports apps, rerun every four weeks; 30+ healthtech platforms studied | Not published on their site |
| Senior experience | 9 years on average for senior designers on a project | Described as senior-led; average experience not published |
| Independent proof | 80+ design awards, 14 of them Awwwards | Agency of the Year nominations and a CSS Design Award listed; no award total |

## When widelab is the better call

Two situations where widelab’s setup fits better.

### Design and software development together

widelab lists custom software development, apps, and no-code builds next to product design. If one studio must design and then write the production code, their combined offer covers both.

### A ready enterprise design system

widelab starts clients on Wideset, its own enterprise design system, then rebrands it and hands it over. A company running several products on one component library may value that head start.

## What we bring to the table

- **5 days** zero to tested product (B2B banking MVP with ING Amsterdam)
- **56** fintechs shipped (plus 30+ major banks)
- **27** sports apps benchmarked (rerun every four weeks)

## Questions and answers

### Is Humbleteam a good alternative to widelab?

Yes, especially for fintech and sport products that need a tested answer fast. Our ING Amsterdam team took a banking MVP from zero to a tested product in 5 days, and we have shipped 56 fintechs and worked with 30+ major banks. widelab is a Gdansk product design studio that also offers software development, working with enterprises and scaleups such as Circle K and Fitch Ratings.

### Humbleteam or widelab: who delivers faster?

Humbleteam publishes exact figures: 5 days from zero to a tested banking MVP with ING Amsterdam, 23 days for a user-tested ING small-business banking prototype, and 2 weeks from brief to clickable prototype on average. widelab’s product design page says a coded, testable prototype can be ready in weeks and gives no exact figure.

### Which studio fits a sports or betting product?

Humbleteam, because sport is one of our deepest verticals. We run a benchmark of 27 sports apps and rerun it every four weeks, and we set the sportsbook UI direction for FanDuel: bet, follow, and claim a promotion. widelab’s home page names no sportsbook or betting work. Ask each team to show a live-match screen they designed.

### How big is each team, and who does the work?

Humbleteam has 49 people in Prague and Dubai, working European and Gulf hours, and the senior designers on a project average 9 years of experience. widelab lists its team on the home page, works from Gdansk, and LinkedIn shows 51–200 employees. The senior people on your first Humbleteam call do the design work themselves.

### How much does each cost, and how soon can we start?

Neither studio publishes a price list on its site. Humbleteam works as a fixed-price audit, a scoped implementation, or a monthly retainer, and estimates the cost on the first call. A new enquiry gets an answer within 24 hours, and a fintech or sports project can start next week. widelab’s site offers a contact form and a call booking with sales.

## Where every fact about widelab came from

Read on October 7, 2026. Nothing on this page is sourced from a directory listing.

- [widelab.co — home, clients, and team](https://www.widelab.co/)
- [widelab.co — product design services](https://www.widelab.co/services/product-design-services)
- [LinkedIn — widelab company page](https://ca.linkedin.com/company/widelab)

## Contact

Humbleteam, https://humbleteam.com/versus/widelab - hi@humbleteam.com