Audit
27
Leading Sport apps
analyzed for UX insights
analyzed for UX insights
Football leagues
Motor sport
Media
Year
2025
Month
April
Verticals
Football Clubs, Football Leagues, Motor sport, Media, Others
Audit
27 Leading Sport apps analyzed for UX insights
Year
2025
Month
April
Fields researched
Football Clubs, Football Leagues, Motor sport, Media, Others
Football clubs — 11
Football leagues — 5
Motor sport — 4
Media — 2
Others — 5
Engagement Triggers
Sport apps aren’t just about watching or getting the results. The best ones give users the experience of being part of the game.
We looked at 27 leading sports platforms across 5 categories to examine the UX elements that keep users hooked.
.
Football clubs
Football leagues
Motor sport
Media
Others
Quick login via third-party accounts
Bologna FC
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
PSG
RBL FC
ChampionsLeague
Bundesliga
MLS
Barclays premier league
UEFA
Formula 1
MotoGP
24 Hours of Le Mans
Dakar
ESPN
Red Bull TV
UFC
NFL
NBA
Wimbledon
NHL
40% of platforms cut friction with seamless logins through Google, Facebook, and Apple
yes — 11
no — 16
Stories
An untapped opportunity: only 19% of platforms bring fans quick, behind-the-scenes glimpses
yes — 5
no — 22
Moments
74% captivate users with short video teasers that build anticipation before main content
yes — 19
no — 8
Vertical scroll clips
TikTok-style vertical scrolling remains rare, with just 19% of platforms
yes — 5
no — 22
Replays
78% of platforms offer customizable replays with stats, insights, and highlights
yes — 21
no — 6
Highlights
The fan-favorite: 89% of platforms curate highlights, helping fans catch key moments
yes — 24
no — 3
Live streaming
63% of platforms bring the stadium to fans with real-time live streaming
yes — 17
no — 10
Game mechanics
70% of platforms add a playful edge with interactive game mechanics
yes — 18
no — 9
Comments and reactions
Fan conversation remains underutilized, with 41% enabling social interaction around events
yes — 11
no — 16
Sports betting
37% of platforms amp up the stakes with integrated betting functionality
yes — 10
no — 17
Legend
yes
no
Quick login via third-party accounts
11
16
40% of platforms cut friction with seamless logins through Google, Facebook, and Apple
Companies
Yes — 11
FC Barcelona
Real Madrid
Chelsea FC
Arsenal
ChampionsLeague
Bundesliga
Barclays premier league
UEFA
MotoGP
Red Bull TV
Wimbledon
NO — 16
Bologna FC
Manchester United
Manchester City
FC Bayern
Juventus
RBL FC
PSG
MLS
Formula 1
Dakar
24 Hours of Le Mans
ESPN
UFC
NBA
NFL
NHL
Stories
5
22
An untapped opportunity: only 19% of platforms bring fans quick, behind-the-scenes glimpses
Companies
Yes — 5
FC Barcelona
ChampionsLeague
NBA
NHL
Wimbledon
NO — 22
Bologna FC
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
RBL FC
PSG
Bundesliga
Barclays premier league
UEFA
MLS
Formula 1
Dakar
MotoGP
24 Hours of Le Mans
ESPN
UFC
NBA
NFL
Moments
19
8
74% captivate users with short video teasers that build anticipation before main content
Companies
Yes — 19
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
FC Bayern
Arsenal
Juventus
ChampionsLeague
Bundesliga
Barclays premier league
MLS
Formula 1
Dakar
MotoGP
Red Bull TV
NBA
NFL
NHL
Wimbledon
NO — 8
Bologna FC
Manchester City
RBL FC
PSG
UEFA
24 Hours of Le Mans
ESPN
UFC
Vertical scroll clips
5
22
TikTok-style vertical scrolling remains rare, with just 19% of platforms
Companies
Yes — 5
FC Barcelona
ChampionsLeague
Bundesliga
NBA
Wimbledon
NO — 22
Bologna FC
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
RBL FC
PSG
Barclays premier league
UEFA
MLS
Formula 1
Dakar
MotoGP
24 Hours of Le Mans
ESPN
Red Bull TV
UFC
NFL
NHL
Replays
21
6
78% of platforms offer customizable replays with stats, insights, and highlights
Companies
Yes — 21
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
PSG
Bundesliga
UEFA
MLS
Formula 1
MotoGP
ESPN
Red Bull TV
UFC
NBA
NFL
NHL
Wimbledon
NO — 6
Bologna FC
RBL FC
ChampionsLeague
Barclays premier league
Dakar
24 Hours of Le Mans
Highlights
24
3
The fan-favorite: 89% of platforms curate highlights, helping fans catch key moments
Companies
Yes — 24
Bologna FC
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
RBL FC
PSG
ChampionsLeague
Bundesliga
UEFA
MLS
Formula 1
Dakar
MotoGP
24 Hours of Le Mans
ESPN
UFC
NBA
NFL
NHL
Wimbledon
NO — 3
FC Barcelona
Barclays premier league
Red Bull TV
Live streaming
17
10
63% of platforms bring the stadium to fans with real-time live streaming
Companies
Yes — 17
FC Barcelona
Real Madrid
Chelsea FC
Manchester City
FC Bayern
Arsenal
PSG
RBL FC
Bundesliga
Barclays premier league
UEFA
Formula 1
MotoGP
Dakar
ESPN
Red Bull TV
UFC
NO — 10
Bologna FC
Manchester United
Juventus
ChampionsLeague
MLS
24 Hours of Le Mans
NFL
NBA
NHL
Wimbledon
Game mechanics
18
9
70% of platforms add a playful edge with interactive game mechanics
Companies
Yes — 18
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
Arsenal
Juventus
NHL
ChampionsLeague
Bundesliga
MLS
Barclays premier league
Formula 1
MotoGP
Dakar
ESPN
NFL
NBA
NO — 9
Bologna FC
FC Bayern
PSG
UEFA
24 Hours of Le Mans
Red Bull TV
UFC
Wimbledon
RBL FC
Comments and reactions
11
16
Fan conversation remains underutilized, with 41% enabling social interaction around events
Companies
Yes — 11
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
Arsenal
Juventus
ChampionsLeague
Bundesliga
NBA
Wimbledon
NO — 16
Bologna FC
FC Bayern
RBL FC
PSG
Barclays premier league
UEFA
MLS
Formula 1
Dakar
MotoGP
24 Hours of Le Mans
ESPN
Red Bull TV
UFC
NFL
NHL
Sports betting
10
17
37% of platforms amp up the stakes with integrated betting functionality
Companies
Yes — 10
FC Barcelona
Chelsea FC
Manchester City
FC Bayern
Arsenal
ChampionsLeague
Bundesliga
Formula 1
MotoGP
NBA
NO — 17
Bologna FC
Real Madrid
Manchester United
Juventus
PSG
RBL FC
MLS
Barclays premier league
UEFA
24 Hours of Le Mans
Dakar
ESPN
Red Bull TV
UFC
NFL
NHL
Wimbledon
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Digital Ticketing
Ticketing apps do more than just sell seats—they deliver convenience, personalization, and community.
The best systems use interactive maps, loyalty perks, and digital convenience to keep fans engaged.
.
Football clubs
Football leagues
Motor sport
Media
Others
360° view or AR
Bologna FC
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
PSG
RBL FC
ChampionsLeague
Bundesliga
MLS
Barclays premier league
UEFA
Formula 1
MotoGP
24 Hours of Le Mans
Dakar
ESPN
Red Bull TV
UFC
NFL
NBA
Wimbledon
NHL
26% of platforms offer immersive seat previews with 360° views or AR
yes — 7
no — 10
irrelevant – 9
no tickets – 1
Interactive stadium map
A strong 81% help fans navigate venues
yes — 12
no — 5
irrelevant – 9
no tickets – 1
Group tickets
Only 26% offer dedicated group ticket purchasing options
yes — 7
no — 10
irrelevant – 9
no tickets – 1
Promo codes
74% of platforms sweeten the deal with promo codes for savvy fans
yes — 7
no — 10
irrelevant – 9
no tickets – 1
no info – 2
Filters and sorting
59% of platforms simplify ticket hunts with smart filters and sorting tools
yes — 6
no — 11
irrelevant – 9
no tickets – 1
Ticket resale
Only 33% of platforms have built-in resale options
yes — 9
no — 8
irrelevant – 9
no tickets – 1
Parking
Just 29% of platforms ease game-day stress with pre-booked parking
yes — 8
no — 9
irrelevant – 9
no tickets – 1
Loyalty program/ membership
55% of platforms reward die-hard fans with loyalty programs or memberships
yes — 14
no — 12
irrelevant – 1
Legend
yes
no
no info
no tickets
irrelevant
360° view or AR
7
10
9
1
26% of platforms offer immersive seat previews with 360° views or AR
Companies
Yes — 7
FC Barcelona
Real Madrid
Manchester United
Juventus
RBL FC
PSG
UEFA
NO — 10
Bologna FC
Chelsea FC
Manchester City
FC Bayern
Arsenal
Formula 1
MotoGP
24 Hours of Le Mans
UFC
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Interactive stadium map
12
5
9
1
A strong 81% help fans navigate venues
Companies
Yes — 12
Bologna FC
FC Barcelona
Chelsea FC
Manchester United
FC Bayern
Arsenal
Juventus
RBL FC
PSG
Formula 1
MotoGP
UFC
NO — 5
Real Madrid
Manchester City
UEFA
Name
24 Hours of Le Mans
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Group tikets
7
10
9
1
Only 26% offer dedicated group ticket purchasing options
Companies
Yes — 7
FC Barcelona
Chelsea FC
Manchester United
Manchester City
Arsenal
MotoGP
24 Hours of Le Mans
NO — 10
Bologna FC
Real Madrid
FC Bayern
Juventus
RBL FC
PSG
UEFA
Formula 1
UFC
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Promo codes
8
7
9
1
2
74% of platforms sweeten the deal with promo codes for savvy fans
Companies
Yes — 8
Bologna FC
FC Barcelona
Manchester United
Manchester City
Arsenal
RBL FC
Formula 1
MotoGP
NO — 7
Real Madrid
FC Bayern
PSG
UEFA
24 Hours of Le Mans
UFC
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
NO info — 2
Chelsea FC
Juventus
Filters and sorting
6
11
9
1
59% of platforms have filters and sorting options for selecting tickets.
Companies
Yes — 6
Real Madrid
Manchester United
Manchester City
Arsenal
UEFA
24 Hours of Le Mans
NO — 11
Bologna FC
FC Barcelona
Chelsea FC
FC Bayern
Juventus
RBL FC
PSG
Formula 1
MotoGP
UFC
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Ticket resale
9
8
9
1
Only 33% of platforms have built-in resale options
Companies
Yes — 9
Bologna FC
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
RBL FC
24 Hours of Le Mans
UFC
NO — 8
FC Barcelona
Real Madrid
Juventus
PSG
UEFA
Formula 1
MotoGP
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Parking
8
9
9
1
Just 29% of platforms ease game-day stress with pre-booked parking
Companies
Yes — 8
FC Barcelona
Manchester United
Manchester City
Juventus
UEFA
Formula 1
24 Hours of Le Mans
UFC
NO — 9
Bologna FC
Real Madrid
Chelsea FC
FC Bayern
Arsenal
RBL FC
PSG
MotoGP
Wimbledon
Irrelevant — 9
ChampionsLeague
Bundesliga
Barclays premier league
MLS
ESPN
Red Bull TV
NBA
NFL
NHL
NO tickets — 1
Dakar
Loyalty program/membership
14
12
1
55% of platforms reward die-hard fans with loyalty programs or memberships
Companies
Yes — 14
Bologna FC
FC Barcelona
Real Madrid
Chelsea FC
Manchester United
Manchester City
FC Bayern
Arsenal
Juventus
MLS
24 Hours of Le Mans
UFC
NFL
NHL
NO — 12
RBL FC
PSG
ChampionsLeague
Bundesliga
Barclays premier league
UEFA
Formula 1
Dakar
MotoGP
Red Bull TV
NBA
Wimbledon
Irrelevant — 1
ESPN
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