
About Humbleteam
Ten years of turning ambition into products that lead their markets

Strategy that decides where the product goes. Design that gets it there.
Chosen by top global banks, Fortune 500 companies and the world’s largest sports companies.
Selected clients
250+ projects for startups and global companies
What we do
We combine strategy, research and design to create products people choose and keep using.
- Product strategy
- Roadmaps
- Research
- Product design
AI experiences- Design systems
- Brand
Strategy & Vision
- Product Vision & Strategy
- Roadmaps & Prioritization
- Market & Competitor Analysis
- Leadership Workshops
Research & Validation
- User Research
- Usability Testing
- Product Audits
- Roadmap Stress-Testing
Product Design
- Apps & Platforms
- AI Experiences
- Design Systems
- Product Relaunches
Brand & Identity
- Brand Strategy & Positioning
- Visual Identity
- Brand Systems
- Brand-to-Product Integration
The people who lead the work
Founders and senior leads who work directly with clients and tell you what they’d do in your place.

Sergey Krasotin
Co-founder & CEO

Alex Kowalsky
Co-founder & Head of UX

Alexandra Serova
Marketing & Brand Design Director

Emin Ahmedov
Account Director

Anna Khofman
Design Team Lead
- 49people
A global team with European roots, based in Prague and Dubai.
- 10years
Long enough to know which product bets pay off.
- 25countries
Clients across Europe, the Middle East and the US.
- 20+awards


MENA / UAE, Dubai
Internet City OfficesDubai, UAEhi@humbleteam.comWhat leadership teams get
when they hire us
A clear direction
A product vision and roadmap your whole leadership team stands behind.
Products that grow revenue
Products and brands designed to win customers and keep them for years.
Ready for what’s next
AI-ready products and teams, prepared for whatever your market does next.
What you can count on
Four promises we make to every client.
- 01
The team you meet is the team
that ships.No subcontracting. Our core team stays 3.5+ years on average.
- 02
Decisions backed by evidence.
User testing and competitor analysis are part of every project, so you invest in what works.
- 03
In your hours, in your room.
Daily overlap with your time zone and 30+ onsite sessions with clients this year.
- 04
We stay after launch.
The price includes 90 days of check-ins and support.
What’s cookin’

Helping King’s College students build scalable, design-led businesses

Optimizing design and business metrics for Yale’s student founders

Shaping product strategy for startups from StartX, the Stanford-affiliated accelerator
Join the team
Work with leaders on products used by millions, from Prague, Dubai or remotely.
Don’t see your role? Write to hi@humbleteam.com
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