Bow: A brand that gives botanical science a bold, modern voice
Where plant science meets technology
Bow is a healthtech startup operating at the intersection of pharmaceutical research, plant science, and technology. As research becomes increasingly globalized, Bow stands out by offering tools that accommodate diverse environmental conditions and their impact on health.
We created a bold visual identity that makes scientific discovery feel more open, progressive, and connected to the natural world.
Silence of the plants
Everything, from lab gear to staff badges, looks sharp and unified, giving botanicals a voice.
The brand reflects Bow’s commitment to rigorous science and to nature.
Clear typography and structured layouts give the identity the precision expected from a research-driven company.
We designed every element, from the logo to the layout, to read as one system.
A brand identity that’s both fresh and functional
By blending user-friendly design with powerful tools, Bow sets a new standard for labs, aiming to hit research targets with precision and flair.
Impact
Science that feels open
Research brands usually choose between credibility and character. We gave Bow both: structured layouts and clear type for scientific precision, botanical imagery and bright color for a company that wants discovery to feel open and close to nature.
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One system from lab gear and staff badges to the research app
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A web dashboard and app that keep projects and experiments in view
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Botanical imagery that ties every application to the science
