Tested product in 5 days. Why teams choose Humbleteam over Base Design
Base Design is a network of five brand studios building identities for culture, fashion, and hospitality names. We are a 49-person product design company that takes a banking, health, or AI product from brief to a user-tested prototype in days.
Facts about Base Design from their own site and LinkedIn · October 7, 2026
How each company describes itself
Base Design
Base Design describes itself as “One network. Five studios. A company of cultures.” Its site says it designs brands as living systems and lets clients work directly with strategists, designers, and technologists. Base Digital, its AI and tech team, sits alongside the brand studios.
The studios are in New York, Brussels, Geneva, Melbourne, and Saigon, and its project index covers 25+ years of work. LinkedIn lists 51–200 employees. Projects on its site include Uniqlo, DashPass by DoorDash, Grand Palais, and Caudalie.
Humbleteam
A product that has to reach users fast is our home ground. We took a B2B banking MVP with ING Amsterdam from zero to a tested product in 5 days, and the average brief reaches a clickable prototype in 2 weeks.
Behind that pace sits vertical depth: 56 fintechs, 30+ major banks, and 30+ healthtech platforms studied for our health UX research. Our Prague and Dubai team has been at it since 2017: 200+ projects, 80+ design awards, and 4.9 on Clutch from 35 reviews.
Why product teams pick us over Base Design
Three differences that show up in the first month of a project.
Users test it in days
Our record on pace is specific. A B2B banking MVP for ING went from zero to a tested product in 5 days, and a small-business banking prototype for ING was designed and user-tested in 23 days. We answer a new enquiry within 24 hours, and a project can start next week.
Regulated products are our specialty
Base Design’s portfolio leans toward arts, fashion, food, and hospitality brands. Ours leans into money and health: 56 fintechs and 30+ major banks, with KYC, limits, card states, and disputes designed to ship. We studied 30+ healthtech platforms for our health UX research, and 5 YC-backed fintechs keep our designers in their in-house teams.
One senior team, eight years deep
We have run 200+ projects since 2017 and hold 80+ design awards, including 14 Awwwards wins. The seniors staffed on our projects bring 9 years of experience on average, and 70% of clients hire us again. On Clutch, 35 reviews average 4.9, and they keep returning to speed, flexibility, and structure.
Humbleteam vs Base Design, side by side
Every Base Design fact here is from their own site or LinkedIn page. Where they publish nothing, the row says so.
| Compared on | Humbleteam | Base Design |
|---|---|---|
| Time to a tested prototype | 5 days, zero to a tested B2B banking MVP with ING Amsterdam | Not published on their site |
| Brief to first clickable prototype | 2 weeks on average | Not published on their site |
| How fast you can start | 24-hour reply to any enquiry; kickoff possible the following week | Not published on their site |
| Fintech and regulated depth | 56 fintechs and 30+ major banks | No fintech or banking practice appears on the Base Design pages we read |
| Healthtech or sport depth | Healthtech research across 30+ platforms; a 27-app sports benchmark rerun every four weeks | Not published on their site |
| AI in delivery | 20–40% faster app and web design, plus AI agents installed inside your own design team | Base Digital, described on their site as its AI and tech team |
| Best known for | Apps and platforms for banks, fintechs, health, and AI companies | Brand identities for culture, fashion, food, and hospitality clients across five studios |
When Base Design is the better call
Two briefs where their setup fits better.
An identity for a cultural institution
Base Design’s project list is full of museums, theaters, and art fairs, from Grand Palais to MOCA LA. For a museum or festival identity that lives on posters, signage, and print, that body of work is directly relevant.
A studio in your own city
If you want a brand team you can visit in New York, Brussels, Geneva, Melbourne, or Saigon, Base Design has a studio there. We work from Prague and Dubai, on European and Gulf hours.
Numbers behind a product brief
Three figures from our own delivery record.
5 days
zero to a tested product
B2B banking MVP with ING Amsterdam
30+
major banks designed for
alongside 56 fintechs
70%
of clients return
for a second project
Product work you can check
Three projects where the interface carries the brand.
One Bank
We built the brand and the digital experience for an all-in-one banking platform as one system.
Eko Health
We mapped a digital stethoscope ecosystem, including every regulated device state a clinician meets.
Logitech
Logi Dock Flex desk booking went live in 4 weeks: app, website, and design system.
Put us on the shortlist.
Send your product and the decision you are trying to make. We reply with the cases closest to it, a timeline and an estimate — and we will say so if the other option is the better fit.
Questions?
Is Humbleteam a good alternative to Base Design?
For a digital product, yes. Our team turned an ING banking MVP into a tested product in 5 days, and our portfolio counts 56 fintechs and 30+ banks. Base Design runs five brand studios, and its site centers on identities for culture, fashion, food, and hospitality clients. If the deliverable is an app or platform that users must test soon, our record is the closer match.
Humbleteam or Base Design: who delivers faster?
We do, on the numbers each side publishes. Our record includes a tested banking product in 5 days, an ING prototype designed and user-tested in 23 days, and Logitech’s desk-booking app in production in 4 weeks. On average, a signed brief becomes a clickable prototype in 2 weeks. Base Design’s site does not publish project timelines, so ask them for one on the first call.
We need a brand and the app behind it. Who handles both?
We do both inside one team. For One Bank we built the brand and the digital experience of an all-in-one banking platform as one system, and our services run from brand identity to UX/UI and design systems. Base Design’s site shows identity and digital experience work, with Base Digital as its tech arm. Ask each team to show a brand that already lives inside a shipped app.
How big is each team, and who does the work?
Humbleteam is 49 people in Prague and Dubai; whoever joins your first call stays on the work, and our seniors average 9 years of experience. LinkedIn lists Base Design at 51–200 employees across studios in New York, Brussels, Geneva, Melbourne, and Saigon. Their site says clients work directly with strategists, designers, and technologists.
How much does each cost, and how soon can we start?
Neither company publishes a price list. Our three formats are a fixed-price audit, a scoped implementation, and a monthly retainer; the estimate arrives on the first call. A new enquiry to our Prague or Dubai office gets an answer within 24 hours, and work can begin the next week. Base Design’s site does not publish pricing or start times.
Other comparisons
Same structure, same sourcing rules, one page per shortlist we keep meeting.
What we checked, and when
Everything stated about Base Design on this page comes from their own public pages, read onOctober 7, 2026. We describe what they are strong at, not what they are bad at. If something here is out of date or wrong, write to hi@humbleteam.com and we will fix the page.
- basedesign.com — home, about, projects, and index · read October 7, 2026
- LinkedIn — Base Design company page · read October 7, 2026
Last updated
