In production in 4 weeks. Why teams choose Humbleteam over InCrowd

InCrowd is a sports marketing company working across fan data, content, platforms, and commercial inventory. We are a product design company that designs the apps and sites themselves, with a 27-app sports benchmark and dated delivery records such as 4 weeks to production.

Facts about InCrowd from their own site and LinkedIn · October 7, 2026

App and web experiences in production for
RimacCliniqueFormula 1LogitechCluelyNBAAcronisTinderSociete GeneraleRoyal CaribbeanRimacCliniqueFormula 1LogitechCluelyNBAAcronisTinderSociete GeneraleRoyal CaribbeanRimacCliniqueFormula 1LogitechCluelyNBAAcronisTinderSociete GeneraleRoyal Caribbean

How each company describes itself

InCrowd

InCrowd sells advisory and implementation services in digital sports marketing, across data, content, and technology, and its about page says: “We are independent, we know what works, and we deliver.” Its services cover data strategy, content creation, platform strategy, app and web development, digital ticketing, managed marketing, and digital inventory.

The about page says the company has shaped the digital sports landscape since 2015, and Envision Sport Group is named as the investment vehicle behind it. Clients shown include MCC, Crystal Palace F.C., Saracens, and UEFA. LinkedIn lists 51–200 employees.

The InCrowd website

Humbleteam

Shipping speed comes first for us. Logitech had a desk-booking app, website, and design system in production in 4 weeks, and a B2B banking MVP for ING Amsterdam went from zero to a tested product in 5 days.

In sport, our depth is the interface: a benchmark of 27 sports apps rerun every 4 weeks and FanDuel’s sportsbook UI direction. Beyond sport, we have shipped 56 fintechs and studied 30+ healthtech platforms. Since 2017, 49 people in Prague and Dubai have shipped 200+ projects.

The Humbleteam homepage

Why product teams pick us over InCrowd

Three differences for anyone buying an app or a fan platform design.

Production in weeks, on the record

Logitech had its app, website, and design system live after 4 weeks. A small-business banking prototype for ING was ready for user tests at day 23. On average, a signed brief reaches its first clickable prototype in 2 weeks, we reply to new enquiries within 24 hours, and a project can start next week.

Sports UX measured every 4 weeks

We run a benchmark of 27 sports apps and rerun it every 4 weeks, so a redesign starts from what the leading sports apps ship today. FanDuel’s sportsbook UI direction is on our work page, and the same team designs fintech and healthtech products, where 56 fintechs have shipped.

Awards and reviews you can verify

Our 80+ design awards, 14 of them Awwwards wins, come from 200+ projects shipped since 2017. Clutch reviewers, 35 of them, rate us 4.9 and keep naming speed and structure. The senior designers who brief with you, 9 years of experience on average, also do the design.

Humbleteam vs InCrowd, side by side

Every InCrowd fact here is from their own site or LinkedIn page. Where they publish nothing, the row says so.

Compared onHumbleteamInCrowd
Time to a tested prototype5 days from zero to a tested B2B banking MVP with ING AmsterdamNot published on their site
App, site, and design system in production4 weeks for LogitechNot published on their site
How fast you can startA reply within 24 hours; work can start next weekNot published on their site
Fintech and regulated depth56 fintechs shipped and 30+ major banksNot published; their site focuses on sports organizations
Healthtech depth30+ healthtech platforms studied for our UX researchNot published on their site
AI in deliveryAI agents installed in your design team; we design 20–40% faster with AINot mentioned on the pages we read
Independent proof80+ design awards; 4.9 on Clutch across 35 reviewsNot published on their site

When InCrowd is the better call

Two jobs that sit in their core offer.

Fan data, CRM, and ticketing

InCrowd sells data strategy and implementation, single fan views, and digital ticketing, with results for MCC and Saracens shown on its site. If the project is joining up ticketing and CRM systems, that is their specialty.

Ongoing content and managed marketing

Their services include content creation and managed marketing services for clubs and governing bodies. A team that needs a partner running content and fan campaigns every week fits their model.

What we add to a sports product

Delivery speed, interface benchmarks, and awards.

4 weeks

to production for Logitech

app, website, and design system

27

sports apps benchmarked

and rerun every 4 weeks

80+

design awards

14 Awwwards wins, Red Dot, Webby

Put us on the shortlist.

Send your product and the decision you are trying to make. We reply with the cases closest to it, a timeline and an estimate — and we will say so if the other option is the better fit.

We reply within 24 hours, with cases and an estimate.

Questions?

Is Humbleteam a good alternative to InCrowd?

For designing a sports app or fan platform, yes. Our 27-app sports benchmark is rerun every 4 weeks, FanDuel’s sportsbook UI direction is ours, and the wider record counts 200+ projects since 2017. InCrowd is a sports marketing company working since 2015 across fan data, content, platforms, ticketing, and commercial inventory. For CRM, ticketing, or managed marketing, their offer is wider.

Humbleteam or InCrowd: who delivers faster?

We publish dated delivery records, while InCrowd’s site publishes campaign results and no delivery times. Ours: Logitech in production in 4 weeks, a tested banking MVP with ING in 5 days, and a user-tested ING prototype in 23 days. For a club, that means a clickable prototype of the new app about 2 weeks after the brief is signed.

Which company fits a club app redesign?

We do, for the interface itself. Our benchmark of 27 sports apps, rerun every 4 weeks, keeps us current on what the leading sports apps ship, and we turn that into tested UX/UI and a design system. InCrowd develops apps and web platforms as part of a wider marketing offer. If the scope adds data and ticketing, they cover more of it.

How big is each team, and who does the work?

LinkedIn lists InCrowd at 51–200 employees, and its about page names a board and leadership team with backgrounds in sports data, ticketing, and rights holders. Humbleteam is 49 people in Prague and Dubai; the senior designers who meet your club first, with 9 years of experience on average, design the screens. Ask each who designs your screens.

How much does each cost, and how soon can we start?

Neither company publishes prices. A first call with us ends in a quote for a fixed-price audit, a scoped implementation, or a monthly retainer, and a club can have us working next week after a reply within 24 hours. InCrowd’s site describes a flexible pick-and-mix set of services and a contact form, with no published prices or start times.

What we checked, and when

Everything stated about InCrowd on this page comes from their own public pages, read onOctober 7, 2026. We describe what they are strong at, not what they are bad at. If something here is out of date or wrong, write to hi@humbleteam.com and we will fix the page.

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