27 sports apps benchmarked every 4 weeks. Why teams choose Humbleteam over One:Nil
One:Nil is an Amsterdam creative agency that makes sports campaigns for brands, leagues, and clubs. We’re a 49-person product design team that designs sports and fintech apps, reruns a 27-app sports benchmark every 4 weeks, and tests products in days.
Facts about One:Nil from their own site and LinkedIn · October 7, 2026
How each company describes itself
One:Nil
One:Nil calls itself “The Creative Agency in Sports” and says it creates winning ideas for the most distinctive campaigns in sports. Its services are strategy, concept, campaign, and production, including its own film production.
The agency is based on Sarphatikade in Amsterdam, and LinkedIn lists 11–50 employees in the Netherlands. Its work page shows campaigns for Heineken, UEFA, AFC Ajax, and Nike with the KNVB, plus sponsorship work for Dutch banks and broadcasters.
Humbleteam
Sport, for us, is a product problem: what fans tap, follow, and pay for inside an app. We benchmark 27 sports apps and rerun the benchmark every 4 weeks, and we set FanDuel’s sportsbook UI direction.
The same team has designed for 56 fintechs and 30+ major banks and took a B2B banking MVP with ING Amsterdam from zero to a tested product in 5 days. We’re 49 people in Prague and Dubai with 80+ design awards.
Three reasons sports teams pick us over One:Nil
Each one matters when the deliverable is an app fans use every week.
A living benchmark of sports apps
We track 27 sports apps and rerun the benchmark every 4 weeks, so our sport advice is based on the apps fans use right now. FanDuel’s sportsbook UI direction came from our team: bet, follow a game, and claim a promotion. Since 2017 we’ve also run 200+ projects, with sport, fintech, and healthtech among the deepest.
A tested product in days
ING Amsterdam’s B2B banking MVP took just 5 days from zero to a product tested with users. At Logitech, the app, website, and design system hit production 4 weeks in. We usually show a clickable prototype 2 weeks after the brief is signed, and we can start next week.
Payments and accounts done properly
Fan products touch money: tickets, wallets, bets, and subscriptions. We’ve designed for 56 fintechs and 30+ major banks, so onboarding, KYC, limits, and card states are familiar. Senior designers on our projects average 9 years of experience, and our Clutch rating is 4.9 across 35 reviews.
Humbleteam vs One:Nil, side by side
Every One:Nil fact here is from their own site or LinkedIn page. Where they publish nothing, the row says so.
| Compared on | Humbleteam | One:Nil |
|---|---|---|
| Sport product depth | 27 sports apps benchmarked, rerun every 4 weeks; FanDuel sportsbook UI direction | Sports campaigns for Heineken, UEFA, and AFC Ajax; no app design shown in the cases we read |
| Time to a tested prototype | 5 days for a B2B banking MVP with ING Amsterdam | Not published on their site |
| Brief to first clickable prototype | 2 weeks on average | Not published on their site |
| How fast you can start | Reply within 24 hours; a project can start next week | Not published on their site |
| Fintech and regulated depth | 56 fintechs and 30+ major banks, product design from onboarding to disputes | Sponsorship campaigns for banks, including ABN AMRO and ING |
| AI in delivery | AI agents installed in your design team with human review; 20–40% faster design with AI | Not published on their site |
| How pricing works | Fixed-price audit, scoped implementation, or monthly retainer; estimate on the first call | Not published on their site |
When One:Nil is the better call
Two briefs that belong with a sports campaign agency.
A sponsorship campaign around a final
One:Nil’s work page shows Heineken campaigns at a Champions League trophy lift and a Women’s Champions League final. If your brief is a sponsor activation around a big match, that is their core work.
Film for a club or league
One:Nil lists its own film production among its services, with campaigns for AFC Ajax, the KNVB, and the Eredivisie. For a club video or a league launch film, that in-house production fits.
What we bring to the table
Sport research, fintech depth, and speed.
27
sports apps benchmarked
rerun every 4 weeks
56
fintechs designed for
plus 30+ major banks
5 days
zero to tested product
B2B banking MVP, ING Amsterdam
Work you can check
A sportsbook, a hardware app, and a payments brand.
Put us on the shortlist.
Send your product and the decision you are trying to make. We reply with the cases closest to it, a timeline and an estimate — and we will say so if the other option is the better fit.
Questions?
Is Humbleteam a good alternative to One:Nil?
Yes, when the deliverable is a sports app or fan product. We benchmark 27 sports apps every 4 weeks, set FanDuel’s sportsbook UI direction, and have designed for 56 fintechs and 30+ banks. One:Nil is an Amsterdam creative agency for sports campaigns, with strategy, concept, campaign, and film production, and 11–50 employees on LinkedIn.
Humbleteam or One:Nil: who delivers faster?
For product work, we publish our timelines: 5 days to a tested banking MVP with ING Amsterdam, 23 days to a user-tested ING prototype, and 4 weeks for Logitech’s app, website, and design system in production. We answer new enquiries within 24 hours and can start the following week. One:Nil does not publish timelines on its site.
We’re a club or league building a fan app. Who fits better?
We do, because a fan app is a product: accounts, tickets, payments, and content people return to every week. Our 27-app sports benchmark, rerun every 4 weeks, and FanDuel’s sportsbook work show that depth. One:Nil’s cases are campaigns for clubs, leagues, and sponsors. A club can hire one team for the app and another for the campaign.
How big is each team, and who does the work?
We have 49 people between Prague and Dubai, and the senior designers assigned to you average 9 years of experience. The first call is with the designers who stay on the work. One:Nil lists 11–50 employees on LinkedIn, works from Amsterdam, and was advertising 3 open positions on its site when we checked on October 7, 2026.
How much does each cost, and how soon can we start?
Neither company publishes a price list. We offer three formats, a fixed-price audit, a scoped implementation, or a monthly retainer, and estimate the cost on the first call. Kickoff can be next week, after a reply that comes within 24 hours. One:Nil’s site takes enquiries by form, email, and phone, without prices or start times.
Other comparisons
Same structure, same sourcing rules, one page per shortlist we keep meeting.
What we checked, and when
Everything stated about One:Nil on this page comes from their own public pages, read onOctober 7, 2026. We describe what they are strong at, not what they are bad at. If something here is out of date or wrong, write to hi@humbleteam.com and we will fix the page.
- onenil.com — home, work, and contact · read October 7, 2026
- LinkedIn — One:Nil company page · read October 7, 2026
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